Trademark Owners Of ‘White Lives Matter’ Slogan Will Sell To Kanye West For Nothing Less Than $1 Billion

Two Black radio hosts named Ramses Ja and Quinton Ward hold the trademark to the “White Lives Matter” slogan and intend to block the rapper formerly known as Kanye West from using the problematic slogan for profit, Unilad reports. Now, they’re letting the creative know how much it’ll cost him to secure the rights to the saying.

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